Stakeholder engagement & feedback

Project Summary

We conducted a series of depth interviews, via Zoom, among a range of key stakeholders at the club.

 The insights from this research were crucial in understanding how Arsenal’s sustainability strategy could be further developed: stakeholders commented on current efforts by the club and shared opinions on what initiatives would be most beneficial or relevant going forwards. The Happy Ocean Company analysed all feedback and developed a set of recommendations (short-, mid-and long-term), bringing focus and evidence-based reasoning to the club’s ongoing strategy.

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